Where every
signal lands.
We design, build and redesign websites as part of the marketing system. Structure, copy, design and tracking are planned together, so the site is fast, clear and measured from day one.
Get a free website audit →In short: Echo designs and builds marketing websites, and redesigns sites that no longer fit the business. Structure, copy, design, development and tracking are one project with one team. The site launches fast, reads clearly and reports from the first visit.
Why do websites stop working?
Most websites do not fail at launch. They fail slowly: the offer changes, campaigns send traffic to pages that were never built for it, and every change needs a developer. The result is a site that looks fine but does not move people to the next step.
The site looks fine, but visitors do not take the next step.
Paid traffic lands on pages that were never built for it.
Every change needs a developer, so nothing gets tested.
Nobody trusts the analytics since the last relaunch.
Probably not for you if…
- You only need a template set up, with no strategy or copy.
- You need a large e-commerce platform with custom ERP integrations.
- Your current site converts well and only needs small edits.
A new site, or a better one?
What does website work include at Echo?
Every website project covers the same six layers. We plan them together, because a page is only as good as the weakest of them.
Structure around the decision
Sitemap and page plans built from the questions your buyers ask before they contact you.
You get: Sitemap + page briefsCopy written with the design
Headlines, sections and calls to action written in the same pass as the layout, not pasted in afterwards.
You get: Page copy, EN/SVDesign system
Type, colour, components and page templates your team can extend without breaking the look.
You get: Design system + templatesFast, accessible build
Responsive pages that load fast, pass accessibility checks and keep their layout steady.
You get: Production siteTracking from launch
GA4, Meta and consent set up and tested before go-live, so the first visit is already measured.
You get: Tracking + QA reportHandover your team can use
Editing, publishing and a short guide, so updates do not wait for a developer.
You get: CMS access + guideHow does a website project run?
Most marketing sites take four to eight weeks from audit to launch. We agree the structure and the message before design starts, so no one redesigns a page because the copy changed.
Audit
We review your current site, analytics and competitors.
Deliverable: Audit + keep listWeek 1Structure
We plan the sitemap, page goals and copy outline.
Deliverable: Sitemap + page briefsWeek 1–2Design & copy
We design the templates and write the pages together.
Deliverable: Designs + copyWeek 2–5Build & launch
We build, test tracking, launch and monitor.
Deliverable: Live site + QAWeek 4–8How is website work scoped?
Four engagement shapes cover most website needs. We name them so you can see the scope before a call. There are no prices on the page, because the price depends on the page count, the content and the integrations.
Launch site
A new site for a new offer or brand
- Up to eight core pages
- Structure, copy and design
- Tracking and consent from day one
Redesign
A rebuild of the site you have
- Audit and keep list
- New structure and design
- Redirect map and SEO protection
Landing system
Pages for paid campaigns
- Campaign landing templates
- Variants ready for testing
- Matched to your ad messages
Site partner
Ongoing care after launch
- Monthly updates and tests
- Speed and tracking checks
- A short monthly report
Scope and price are fixed after one discovery call. The free website audit comes first, so you see what to keep and what to change before you commit to anything. Get a free website audit →
Common questions.
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We choose per project. For most marketing sites we build a fast static site, which is secure and cheap to host. When your team needs to publish often, we use a CMS your team can edit.
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Most marketing sites take four to eight weeks from audit to launch. A landing system can be ready in two to three weeks. We agree the timeline before work starts.
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Yes. Copy is part of every website project, in English and Swedish. We write it together with the design, so the layout fits the message.
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Yes. Every site comes with editing access and a short guide. If you want, we can also look after updates and tests in a monthly partnership.
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Yes. We set up and test GA4, Meta and consent before go-live, so you can see what the new site does from the first visit.